None of us are brand-new here, so Eric Greitens' game of doing a big shooty-shoot ad is definitely for the signifying: he gets to get free media because it will be covered extensively, he gets CANCELLED BY THE SOCIAL MEDIA because there is a disclaimer on his post now, and he gets to turn around with a shit-eating grin and say "Aw shucks folks, why are you so heated? Can't you grasp a metaphor?"
Which is good for him and all, except that he actually is a sociopath. Like, the documentation on this guy being a person who should not have custody of guns, kids, or like a whole state is very out there. He literally bound a woman up in a basement and took blackmail porn of her. He had to vacate the office of the Governor of the state he is now trying to run for US Senate in. He allegedly beat his wife and children. But there is just so much more to the Eric Greitens story.
If other people want to play this game, hey. it's free speech, even if it's a bit despicable to encourage violence. Especially in today's climate, when elected officials are receiving death threats and paying for increased security. If you are Eric Greitens and people know you are a shabby person with violent tendencies, wow. great job highlighting that. Except we've gone through the looking glass on the right, haven't we? Encouraging violence isn't the bugbear it used to be in the olden days. And even being an admitted domestic violence practitioner doesn't seem to be a barrier to one's poll numbers.
And apparently, a certain type of woman has no problem backing him. A low-quality sort who associates with obviously deranged people, you might say.