It just wasn't:
On measure, the scientific consensus during the 1970s was strongly supportive of the theory that greenhouse gas emissions were causing global warming — and a study published in the Bulletin of the American Meteorological Society has the numbers to prove it. Researchers surveyed the peer-reviewed scientific literature published between 1965 and 1979. They found that 44 studies favored the theory of global warming, 20 studies were neutral and 7 studies supported the theory of global cooling. The divide was even more dramatic when tallying up the number of citations for the studies: articles that supported global warming had 2,043 citations compared to those on global cooling, which had 325.Yeah. Now, it is true that there's some kind of political "branding issue" about whether people want to call it "Global Warming" or "Climate Change" or whatever, but that business is separate from whether good science actually regularly proves that the climate is warming and that we can predict how and in what way we can see things get worse. And while anyone might consider stewing over whether the bloody-minded enviros are trying to pull the organic wool over their eyes with certain types of language, it is apropos to point out that the influence of big-money denialism in media (such as the influence of FOX News in English-speaking countries) makes the denialist POV seem more robust than it actually should be. That's a way bigger weasel in the woodshed than us greenies represent.
This is how climate-change deniers define a "scientific consensus" in favor of global cooling.
* Graphic Via: Wikipedia, which is just even more like, "stuff the global cooling meme" than I could ever be. Seriously. Stuff it.